Baylor Medicine Campaign — Carli Lloyd
This healthcare advertising campaign for Baylor College of Medicine in Houston combines photography and video production to communicate performance, resilience, and patient-centered care.
I produced and directed the video spots, along with creating still photography for print and web use in collaboration with RDF Advertising in Dallas. The project combined motion and portrait photography to create a cohesive visual campaign.
This work reflects a broader approach to healthcare and corporate photography—creating imagery that communicates credibility, clarity, and human connection.